The founding of the startup company Mesomorphosis.com was quite a "growing" experience, literally and figuratively, both personally and professionally. The objective of the website was simply to teach bodybuilders how to get bigger, faster and stronger. This also happened to be a personal objective.

Mesomorphosis.com was the first bodybuilding-related website to actually pay writers for original content. I sought out writers that I considered to be the best and most knowledgeable in the field of performance enhancement and paid them accordingly. This gave readers access to the top training, nutrition, supplement and anabolic pharmacology experts that helped launch Mesomorphosis.com in the beginning were Bill Roberts, Bryan Haycock, Charles Staley, Lyle McDonald, Patrick Arnold, Elzi Volk, and my college brother in iron, Rehan Jalali.

To say that I learned a lot is an understatement. I fell in love with the internet when I learned how easy it was to share this knowledge with others on a platform that would ultimately be read by millions and millions of people!